Women's market hot sale analysis
data analysis
According to the September style database, the style of the suit is divided into four categories: neutral leisure, less lady style, simple Zhongshu, and light luxury women. Among them, the simple Zhongshu has a 36% market share, followed by the young lady wind with 28%. Classic fine plaid is still the most important part of the suit, and there have been many changes in this month, incorporating asymmetrical cuts, innovative details and so on.
TOP10
According to the TOP10 list, the silhouette is mainly X-shaped and H-shaped. The daily casual suit with design sense is the majority, and the style details are no longer singular. The feminine details add to the look of the female figure.
Plastic waist structure
Through the control of the belt or the version to achieve the effect of plastic waist, but also made a new idea on the waist belt, widened belt or metal jewelry have brought new ideas to the suit. Reinforces the minimalist waistline and easily renovates a very spacious suit.
Structural stitching
Suits are no longer synonymous with professional wear. This season, the use of large and small plaids, plain and splicing splicing gives a visually strong impact. It also demonstrates the modernity through asymmetry and misplacement design, satisfying the demand for personalized dress.
Wide shoulder suit
Neutral suits are the key, and the style of the Western style is presented in a new look. Men's style has become the main avant-garde style consumer, creating a box-shaped masculine, adding wide shoulder detail to maintain a soft silhouette, casual and temperament can make the product more potential.
Queen's gas field
The suits have brought us a sense of professionalism. This season, the generals will widen their collars and sharpen their collars, giving them a sense of coolness. Incorporating a retro-style jacquard fabric, lace fabric and embroidery, it also brings new meaning to the new elements.
Soft beauty
The slim figure emphasizes the female figure, and the wavy and ruffled sides have a soft girly temperament. The skirt suit is a fashionable substitute for the middle trouser suit. The beautiful color highlights the avant-garde aesthetic and also expresses the female demure. Soft side.
