Dress market hotsale analysis
Data analysis
According to the analysis of the dress data from July to August, it can be seen that the proportion of women in the style of Jane Ou and the lady style is 74%, which is the largest of the two styles. The cotton linen accounts for 18% of the total, and the ruffles and pleats become This month's dresses have the highest application rate, and the floral prints still occupy the top position.
TOP10
This TOP10 (from left to right is 1-5, 6-10). The style is simple and medium-sized. Most of the styles are medium and long loose models. Focusing on the waist and fine pleated waist detail becomes the new focus of dress design.
Smashed pleats & organ pleats
Orderly and varied folds, through the metal buttons, straps and other accessories to assist the pleating to the partial design of the dress, casual folds show the unique feminine charm of the dress.
Feminist suit & flexible texture
The organ pleats are not reduced the heat, and the clear and flexible retractable pleats and pleated pleats are combined with the handsome professional suits to interpret the image of the women's neat and tender beauty.
Tie kinks & waist lotus leaf
The application of the kink design on the dress has always been more important, not only to emphasize the variety of wearability of the style, but also to make the clothing more vivid in detail. The ruffles are applied to the dress as a regular craft detail and combined with a wrap-around crossover design for a light, rustic girly style.
Deconstructed laminated piece & half piece waist
The partial deconstruction lamination splicing is mainly carried out by different color heterogeneous splicing of the left and right body, plain and print splicing, and splicing of the side of the contrast color, a deep and light color contrast, cutting active deconstruction threshold splicing, and The feminine waist design brings a one-piece possibility for the dress to be mixed.
Strap dress & slim waist skirt
The attention of the strap dress is still high. From the TOP10 style, it can be seen that the straps account for three-tenths, and most of them are the most outstanding. The hem stitching and fine ruffles and deconstruction design bring infinite possibilities for matching. The wear, slim waist and mix and match make the strap dress bring many design highlights.
Natural scenery & outdoor ecological map
It is derived from the impression of the original natural scenery, captures the most beautiful outdoor ecological map and natural scenery through the photographer's lens, and uses the printing and dyeing digital printing technology to spray on the dress to bring the outdoor relaxation of visual tourism.
